3 Brand Marketing Trends That Will Continue in 2010 looks at what is already going on and the three directions are:

• Brands Must Become More Social Online
• Shift in Value Perception Creates Opportunities for Brands
• Community Building is Now a Priority

3 Web Marketing Trends That Will Accelerate in 2010 looks at measuring, mobile and integrating offline with online.

• A Shift in Web Properties to Blend Online With Offline Campaigns
• New Measuring Matrix: Hybrid Measurement
• Marketing Platform Extends to Mobile, Social, and Local in Real-Time